This Week in Dulture…

Approx 4 minute read:

🤖 Linkin Park bringing 2000 back

🌴 The Fyre Festival sequel

📺️ Kids just want to be YouTube rich

🛹 Something’s going on with THPS

Dulture weekly mix

The thing about this week’s mix is it’s all done on the fly - no prep, just playing the song and mixing as it goes. Check out just after the 13 minute mark to truly get what I mean.

Who’s Going to Fyre Festival?

I had a really friendly interaction with Billy McFarland a couple years ago and it made me realize, people really are human and truly do make mistakes sometimes...it can just cost them $26M.

For those of you who are like, who’s Billy...

As soon as Billy came out of jail he began to tease about the idea of bringing Fyre Festival back and doing it properly this time aka actually going through with it.  The internet clowned him for even considering it however earlier this week it was officially announced.

Taking place from a Friday to a Monday on the Isla Mujeres in Mexico, Fyre 2 is slated to host 2000 people for an “electrifying celebration of music, arts, cuisine, comedy, fashion, gaming, sports, and treasure hunting”.  

If you go on https://www.fyre.mx/ it doesn’t actually tell you what you’ll be able to do at the festival BUT tickets start at $1400 for the weekend and go all the way up to $1.1M.  

From what I can tell, the difference in the prices is basically either you fly yourself to Cancun and then shuttle over to the island or they fly you in a private jet to their private yacht and that takes you to the island. 

Either way, you’re spending money on tickets for a festival that hasn’t actually announced any activities. 

Just for fun I went through and tried booking tickets to this thing just to see what it would be like to book a ticket to a festival that currently has no events.  Firstly you can choose to just book tickets.

Or you can book tickets with a partnered hotel.  So I did the partnered hotel thing and it comes out to $2400 USD per person which gets you the basic Ignite ticket and 3 nights stay at Izla Hotel.  So then I decided to look at room rates per night separately and bruh....

There’s another option which is the luxury hotel thing that I didn’t even bother clicking through.  Again, I met Billy and he was such a nice guy so I hope this works out for him but the pricing to this festival seems super off to me.  

I guess when they announce what people will actually be able to do at this thing the prices might make more sense?  

They Just Wanna Be Youtubers

Remember when you were a kid and you were asked what you wanted to be when you grew up? 

All of those classic jobs like fireman, astronaut, doctor, food blogger.  OK maybe not the last one although, low-key, when those travel food shows became popular (thanks to Anthony Bourdain) I definitely thought of figuring out a life of writing about my travels in a trendy blog...eventually settled for this newsletter instead shrug

Well, a recent survey was done on 910 Gen Alpha kids (born between 2010 and 2025) where 1/3 of them wanted to be YouTubers and 1/5 of them wanted to be TikTokers.  Whop, a social commerce platform, found that more than half of the kids surveyed also felt like their schooling wasn’t preparing them for the rise of digital careers. 

Their education wasn’t teaching them enough about how to build a personal brand online.

I want to cringe but the entrepreneur in me is actually agreeing with this. 

It makes sense given these kids have grown up with iPads, internet, and Roblox.  I mean heck, let ME learn how to build my own personal brand online, all I do is share IG stories about nonsense.  Some 14 year old is reading this laughing at me as speak.

This all said...although the content creation world seems like it can be lucrative, content creators are a dime a dozen these days.  

For context, YouTubers with 1M subs can make around $14K-$54K yearly from ad revenue.

HOWEVER...

98% of new YouTube channels fail to reach 1000 subs

Only 3% of YouTube channels have over 10K subs 

Less than 1% of YouTubers make enough money to live over the US poverty line

Lowkey these 15 year olds can make more money mowing lawns this summer instead.

A Cryptic Tony Hawk Message

n 1999 the world was introduced to a skateboarding game that felt like you’re skateboarding - Tony Hawk’s Pro Skater.  Yes, yes, you’ve probably heard of it, played it, or even perhaps dreamt about it.

There’s been a flurry of THPS games since, creating the foundation for future skateboarding games and simply advancing skate culture in general.  Or maybe you’re reading this and you’re like, skateboarding is stupid, I don’t associate myself with stupid things.

Well...if you own a pair of these shoes or thought they were cool then you were influenced by skateboarding.

If you’re into these brands then you were influenced by skateboarding.

Or if you’ve used/owned/liked these cameras then you were influenced by skateboarding.

I could go on forever.  At any rate, there’s a big announcement coming on March 4th that has something to do with the THPS game series.  In 2000 Activision released Tony Hawk’s Pro Skater 1+2 remastered, which, you guessed it, combined the first and second game.

March 4th or 3/4/25 could potentially be 3+4 which would be combining the third and fourth games together now. 

Bet you $5 I’m right!